Hi, I'm João!

Born and raised in Viana do Castelo. Former professional cook, food photographer and the person who'll take you eating through this city.

I spent years working as a professional cook.

Anthony Bourdain’s shows first pushed me to look at food beyond the kitchen, and I ended up back home — photographing food and tracking down the recipes, the producers and the stories of my own city.

 

Viana is a product’s paradise. We have recipes for every taste, but you need to know where to go: where the food is still authentic and still made the way it has always been made. I like being that person — the friend who takes you where locals actually eat.

 

What I care about most are the people who keep this alive — the producers, the cooks and the shopkeepers who still honour local products. You’ll meet some of them on the tour.

Why book with me?

Every tour is guided by me, personally. No hired guides, no scripts. I trained and worked as a professional cook — I can tell you how each dish is made, not just where to eat it. I know the owners by name. You'll eat in places most visitors won't find. I photograph and research this region's food year-round — the stories you'll hear are first-hand.

The people you'll meet

These tours only work because of the people behind the counters. A few of them:

Mr. Lomba

Fisherman
Mr. Lomba is a local fisherman. He dedicates his mornings to keeping a traditional fishing craft alive. You'll have the chance to watch him and other fishermen practice their art during our tour and learn more about local fishing methods.

Mr. Paulo

Fish and Seafood Commerce
Paulo has been a fish and seafood businessman for more than 20 years. He followed the footsteps of his father and recently opened a little seafood shop for the general public to buy and taste some of his premium products.

Dona Paula

Tasco owner
Dona Paula is the owner of a tradicional tasco located at the fishermen's community. She knows sea products by heart and prepares delicious petiscos from them. This is a local's place you'll have the chance to discover during our tour.

Let's eat and drink!

€74

/person
4h00 - Tuesday to Saturday at 10h30

Food & Heritage Tour

8-10 food tastings, paired with local wines — from the docks to the old town, with the city's history along the way. This is lunch: come hungry! CHECK AVAILABILITY →

€39

/person
2h00 - Tuesday to Saturday at 16h30

Verdes Wine Tasting

The story of the Vinhos Verdes region in three wines — past, present and future — with local cheese and cured meats, at a wine bar in the heart of Viana. CHECK AVAILABILITY →
Excellent rating
Based on 13 reviews
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We had a privilege of being with Joao for a few hours. He prepared a selection of cheese, wine and seafood for us. We learned a lot and listened to his stories. You can tell that he is very passionate about it. Everything was well prepared and very tasty. Highly recommended.
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Dariusz Zielinski
July 17, 2026
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We had lovely evening with Joao. He organised all for us, it was really special time, his story about food, wine, town and general about Portugal really good. Thanks for that.
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Sylwia Zielinska
July 2, 2026
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We had a fantastic experience with Viana Food Tours! João was an incredible guide—friendly, knowledgeable, and genuinely passionate about Viana do Castelo, its history, and its food. The tour was the perfect mix of local culture, delicious tastings, and hidden gems that we never would have found on our own. João made everyone feel welcome, answered all of our questions, and shared stories that made the city come alive. If you’re visiting Viana do Castelo and want an authentic local experience, I highly recommend booking a tour with Viana Food Tours. It was one of the highlights of our trip. Thank you, João!
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Pedro Resende
June 30, 2026
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Mieliśmy przyjemność uczestniczyć w wyjątkowym wieczorze seafood połączonym z degustacją regionalnych win z okolic Viana do Castelo i było to jedno z tych doświadczeń, które pozostają w pamięci na długo. Już od pierwszych chwil zachwyciła nas atmosfera spotkania. Na naszych oczach João przygotowywał świeże owoce morza, dzieląc się przy tym swoją wiedzą i pasją do lokalnej kuchni. Starter w postaci świeżo przyrządzonych morskich specjałów był absolutnie fenomenalny – kraby, krewetki, mule i inne lokalne przysmaki zachwycały świeżością, smakiem i jakością. Wszystko zostało podane w piękny, efektowny sposób, tworząc prawdziwą ucztę zarówno dla podniebienia, jak i oczu. Dodatkową atrakcją była degustacja pysznych regionalnych serów, które pozwoliły nam jeszcze lepiej poznać lokalne smaki. Starannie dobrane sery doskonale komponowały się z podawanymi winami i stanowiły świetne uzupełnienie całego kulinarnego doświadczenia. Degustacja win była doskonałym zwieńczeniem wieczoru. João w niezwykle interesujący sposób opowiadał o tradycjach winiarskich regionu Viana do Castelo. Każde wino miało swoją historię, a sposób, w jaki prezentował lokalne szczepy i tradycje, sprawiał, że degustacja była nie tylko przyjemnością, ale również fascynującą lekcją o kulturze regionu. Największe wrażenie zrobił jednak sam João. To nie tylko świetny kucharz, ale przede wszystkim prawdziwy pasjonat swojego regionu. Z ogromnym zaangażowaniem opowiadał o historii, kulturze, tradycjach i lokalnych zwyczajach, a także polecał miejsca warte odwiedzenia. Jego opowieści sprawiły, że spojrzeliśmy na ten zakątek Portugalii zupełnie inaczej. Dzięki niemu nie tylko poznaliśmy smaki regionu, ale także jego duszę. Wieczór odbywał się w przepięknym otoczeniu, przy doskonałym jedzeniu, winie i fantastycznej atmosferze, która sprzyjała rozmowom i wspólnemu celebrowaniu chwili. Było w tym wszystkim coś bardzo autentycznego – szczera pasja, ogromna wiedza i prawdziwa portugalska gościnność. To znacznie więcej niż kolacja czy degustacja win – to wyjątkowa podróż przez smaki, historię i tradycje północnej Portugalii. Sposób, w jaki João opowiadał o swoim regionie, sprawił, że chce się tu wracać i odkrywać kolejne miejsca, które polecał. Dziękujemy João za niezapomniany wieczór. Gorąco polecamy każdemu, kto chce poznać prawdziwe oblicze Viana do Castelo i doświadczyć portugalskiej gościnności w najlepszym wydaniu! 🌊🦀🦐🧀🍷
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Dorota Strzelecka
June 23, 2026
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After a wonderful first experience during the Local Heritage Tour last year, we didn’t hesitate to book the Loureiro Wine Tasting on our 2nd trip to Viana. João’s passion and knowledge of the local gastronomic / wine history and culture provides a deeper insight to the region that will leave you curious to know more!
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Deanna. Casiano
June 2, 2026
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We thoroughly enjoyed our food tour. João was very knowledgeable about the history of Viana and food from the area. We started with a tasty pastry and then moved on to try seafood including barnacles which we had never experienced before. The pace and conversation was very casual and pleasant. We would recommend the tour to those interested in trying the local food!
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Anne Valentzas
May 20, 2026
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João was super friendly and brought us to some off the beaten path spots. Highly recommend
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Chris Eaton
April 18, 2026
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I highly recommend the tour! João is an excellent guide, providing a really interesting history of Viana do Castelo’s fishing and food industry, while walking through great neighbourhoods and getting seats at interesting spots for food and drink. He gives a very knowledgeable and engaging overview of local gastronomy. A fun way to encounter new flavours and experience this region’s cuisine, cooks and food and wine options. We took this tour on our second visit to Viana. Wish we had done it the first time as it really made us appreciate this lovely town even more.
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Glenda Forté
December 29, 2025
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Very responsive and dedicated team.
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Nicole S
September 8, 2025
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A great way to get to know Viana do Castelo. Joao is an excellent guide. A very good experience.
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Hugo Gómez
July 30, 2025